1. Write good content
This is maybe the most important strategy of all. If your pages contain good, relevant, useful content, search engines optimization(SEO) will be more likely to rank your page higher for relevant searches. As an added benefit, good content will encourage more sites to link to your pages, thereby further increasing your search engine ranking.
It's also good to update your content regularly. Visitors like fresh content, so they will visit your site more often. More visits lead to more links to your content, which ultimately results in more traffic.
2. Do your keyword research
Don't target a keyphrase just because it sounds right to you, or because it gets a lot of searches.
Think about what you ultimately want visitors to do on your site (your conversion goals), then find out what keywords people search for when they want to achieve those goals. Use tools such as Google Analytics to see which keyphrases result in the most goal conversions.
Stay away from 1-word (or possibly even 2-word) keyphrases that have thousands of competitive sites in the search results. Instead, use tools such as Wordtracker and the AdWords Keyword Suggestion tool to find relevant niche keyphrases with high search volume and low competition.
For example, if your online store sells Mega Widgets in the Boston area, target the keyphrase "mega widgets boston", rather than just "widgets".
3. Use your keywords wisely
Once you have a good list of keyphrases, deploy them sensibly throughout your site pages. Make sure you've used your keywords in the following text blocks (these are in rough order of importance, most important first):
The title tag
The h1 and h2 headings in the page
Link text (in links within the page, and in links from other pages)
The page URL
Image alt text
Bold and italicised text
Also make sure your keywords have a reasonable density (i.e. they appear fairly often in the above text blocks — but not too often) and prominence (place them near the start of each text block).
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Monday, November 29, 2010
Sunday, November 28, 2010
Diffrance Between On page and Off page
What's the difference between "on page" and "off page" SEO?
These terms are routinely tossed around as if those new to the art and science of search engine optimization were to understand them without question. Let's try and clarify this terminology a bit.
On-page SEO concentrates on page content and the structure of the website (navigation for instance), while off-page optimization focuses more on your site's relationship with other sites. Both on-page and off-page are essential to achieving a better rank on search result pages.
On-page optimization techniques include (but are not limited to) content writing/optimization, the title-tag, several META-Tags, headlines & text decoration, alt- and title-attributes and sitemaps. The focus of off-page optimization is link building (whether through direct exchanges with other sitse, directory submissions, article writing, press releases, etc.)
When someone speaks about achieving success with SEO, you can count on the fact that they have successfully balanced their efforts with on-page and off-page SEO. In the end however, those with the most links wins so after you've developed good content and the appropriate meta data for each page, move forward full-force with building links. In fact, I would advise that at least 80% of your time should be spent marketing your site, earning links and the remainder of your web time be spent writing new content and fixing issues which impact conversion.
Keyword in Title tag
Keyword in Title tag - close to beginning
Title tag 10 - 60 characters, no special characters.
Keyword in Description meta tag
Shows theme - less than 200 chars.
Google no longer "relies" upon this tag, but will often use it.
Keyword in Keyword metatag
Shows theme - less than 10 words.
Every word in this tag MUST appear somewhere in the body text. If not, it can be penalized for irrelevance.
No single word should appear more than twice.
If not, it may be considered spam. Google purportedly no longer uses this tag, but others do.
These terms are routinely tossed around as if those new to the art and science of search engine optimization were to understand them without question. Let's try and clarify this terminology a bit.
On-page SEO concentrates on page content and the structure of the website (navigation for instance), while off-page optimization focuses more on your site's relationship with other sites. Both on-page and off-page are essential to achieving a better rank on search result pages.
On-page optimization techniques include (but are not limited to) content writing/optimization, the title-tag, several META-Tags, headlines & text decoration, alt- and title-attributes and sitemaps. The focus of off-page optimization is link building (whether through direct exchanges with other sitse, directory submissions, article writing, press releases, etc.)
When someone speaks about achieving success with SEO, you can count on the fact that they have successfully balanced their efforts with on-page and off-page SEO. In the end however, those with the most links wins so after you've developed good content and the appropriate meta data for each page, move forward full-force with building links. In fact, I would advise that at least 80% of your time should be spent marketing your site, earning links and the remainder of your web time be spent writing new content and fixing issues which impact conversion.
Keyword in Title tag
Keyword in Title tag - close to beginning
Title tag 10 - 60 characters, no special characters.
Keyword in Description meta tag
Shows theme - less than 200 chars.
Google no longer "relies" upon this tag, but will often use it.
Keyword in Keyword metatag
Shows theme - less than 10 words.
Every word in this tag MUST appear somewhere in the body text. If not, it can be penalized for irrelevance.
No single word should appear more than twice.
If not, it may be considered spam. Google purportedly no longer uses this tag, but others do.
SEARCH ENGINE OPTIMIZATION (SEO)
SEARCH ENGINE OPTIMIZATION (SEO)
Website Optimization is a complex issue, but should be known by every entrepreneur who wants to succeed on the Internet.
According to the dictionary of the Royal Spanish Academy, optimize is finding the best way to perform an activity. Therefore, optimization of your website would make it comply with the best possible with each of its functions.
Recall that if a site is designed only to achieve success in the Search Engines,Online Seo insitute better known as search engines will not be successful with users as the machines do not buy, not sell it. If, however, is intended only for individuals, difficult to achieve a good positioning in search engines and users will not find, therefore, not sell. In conclusion, a successful web site must comply with both their functions inevitably related to Search Engines such as those associated with the usability by site visitors.
We have said that anyone wishing to succeed in the Internet market, should make a website that is a true "virtual branch." That is, this should be an extension of your company and operate as a local online. For this, the site must achieve the objectives for which it was created, must be compatible with the principles and policies of the Company, be functional and actually transmit useful information to its users.
In order to reach a site that complies with the characteristics listed above, you must have the help of a Web Optimizer you know how that site should work and how to achieve it.
Website Optimization is a complex issue, but should be known by every entrepreneur who wants to succeed on the Internet.
According to the dictionary of the Royal Spanish Academy, optimize is finding the best way to perform an activity. Therefore, optimization of your website would make it comply with the best possible with each of its functions.
Recall that if a site is designed only to achieve success in the Search Engines,Online Seo insitute better known as search engines will not be successful with users as the machines do not buy, not sell it. If, however, is intended only for individuals, difficult to achieve a good positioning in search engines and users will not find, therefore, not sell. In conclusion, a successful web site must comply with both their functions inevitably related to Search Engines such as those associated with the usability by site visitors.
We have said that anyone wishing to succeed in the Internet market, should make a website that is a true "virtual branch." That is, this should be an extension of your company and operate as a local online. For this, the site must achieve the objectives for which it was created, must be compatible with the principles and policies of the Company, be functional and actually transmit useful information to its users.
In order to reach a site that complies with the characteristics listed above, you must have the help of a Web Optimizer you know how that site should work and how to achieve it.
Sunday, November 14, 2010
Seo Discussion
Do you have a website, a quality product but you need targeted traffic. optimization of search engines is the basis for the organic traffic to a website or blog. In days to discuss a series of simple but effective way to make your site SEO friendly and you get what you need targeted traffic.
1) If you want your site to rank high in search engines, you need quality, fresh content that is updated regularly. If you are using a blog will be easier because most blog platforms automatically updated after each item. Search engines love new content so you can succeed, you must be constantly updating and adding quality content on your site or blog. These are the places that get the most attention from search engines, you will have many more fans back regular visitors. If your site does not change or are not very useful, provides no reason to come back, passing your traffic.
2) Also remember that to achieve online success requires hard work and time. Nothing happens overnight for thought at the top of your business. In addition to the content you need incoming links from other relevant sites. Initiate a change reciprocal links directory is categorized and exchange as many relevant links, preferably with a high-ranking sites pages and blogs as possible. You also want a way inbound links, these links pointing to that you do not have to include a link on your site to theirs.
3) When you have covered your SEO strategies, then you should worry about getting traffic. There are some very effective ways to achieve it.(a) The sale of paper, write and send popular niche article directories. This will pose as an expert in your field as well as useful links back to your site. B) forum posts and blog comments. Make relevant comments in forums and blogs on the page rank higher, which allows you to leave your link once again give the links. C) free classifieds ad, to be performed in a continuous and regular work. For example, if more craigslist ads (website's page rank 7) at least get back links. These strategies will give you the point of exposure and links to your site. To rank high in search engines you need as many links as possible. This will give you a steady stream of targeted traffic coming to your bid.
1) If you want your site to rank high in search engines, you need quality, fresh content that is updated regularly. If you are using a blog will be easier because most blog platforms automatically updated after each item. Search engines love new content so you can succeed, you must be constantly updating and adding quality content on your site or blog. These are the places that get the most attention from search engines, you will have many more fans back regular visitors. If your site does not change or are not very useful, provides no reason to come back, passing your traffic.
2) Also remember that to achieve online success requires hard work and time. Nothing happens overnight for thought at the top of your business. In addition to the content you need incoming links from other relevant sites. Initiate a change reciprocal links directory is categorized and exchange as many relevant links, preferably with a high-ranking sites pages and blogs as possible. You also want a way inbound links, these links pointing to that you do not have to include a link on your site to theirs.
3) When you have covered your SEO strategies, then you should worry about getting traffic. There are some very effective ways to achieve it.(a) The sale of paper, write and send popular niche article directories. This will pose as an expert in your field as well as useful links back to your site. B) forum posts and blog comments. Make relevant comments in forums and blogs on the page rank higher, which allows you to leave your link once again give the links. C) free classifieds ad, to be performed in a continuous and regular work. For example, if more craigslist ads (website's page rank 7) at least get back links. These strategies will give you the point of exposure and links to your site. To rank high in search engines you need as many links as possible. This will give you a steady stream of targeted traffic coming to your bid.
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